Landmark Issue 19 2021 SINGLE PAGES

ISSUE 19 | 2021 21 INDUSTRY & LEADERSHIP role of certification bodies; how consumers can encourage a transition to regenerative agriculture; genetic modification and incentives for tenant farmers. The Vice-Chancellor commented: “The Bledisloe Lecture is the most important lecture in the RAU calendar, and it was a great privilege to welcome Helen and Jonathan to discuss a subject that they both care passionately about. The fact that it was held online, enabled a large audience to engage in a wide-ranging and immensely informative discussion about issues that lie at the heart of sustainable food production and landmanagement. “It is crucial that pressing challenges around climate change, biodiversity, the environment, food production and supply chains are addressed by governments, industry and each one of us as global citizens. As we mark our 175 th anniversary this year, our educational programmes, applied research, thought leadership and purpose “To care for the land and those who depend on it”, have never been more relevant. “Our graduates will be needed more than ever in the years ahead to help industry navigate the critical and sustainable change that is required. I hope that our students left the lecture inspired and excited by the possibilities ahead of them and the opportunities they will have to make a real difference in their ensuing careers.” Lord Bathurst, the University’s Vice-President, whose family provided the first land on which the College was built gave a vote of thanks and an uplifting closing address. The Soil Association has recently published Grow Back Better, a new route-map to reinvigorate UK food, farming and land-use post-Covid-19. The Bledisloe Lecture was sponsored by: Helen Browning Chief Executive of the Soil Association Jonathan Dimbleby RAU alumnus (1965) Scan the QR code (right) with a smartphone to open the Lecture on youtube.